What am I building?

Manged Campus manages “multisite” networks using WordPress, the web’s most popular CMS. The service is defined by personalized support packages and a plugin that automates common website management tasks for users with complex website systems. Some of these users maintain self-service, “Domain of One’s Own,” systems. Others maintain a website network with one or two content owners. Whatever the complexity, Managed Campus streamlines the multisite publishing workflow, from content inception to its sunsetting.

What am I selling?

People pay for an infrastructure that supports centralized website management. That infrastructure includes hosting, a curated list of plugins, and custom features like Site Templates that simplify management and increase use of the website system.

Pricing depends on the bandwidth and storage a customer needs. Our goal is to reduce budgets and provide greater control over a centralized digital estate.

How will I grow my business?

Increased revenue depends on increased use (bandwidth and storage). We strive to build better features and provide better support so that customer websites become more useful to their visitors.

(Eventually, we may also add add-ons that decrease use but enhance website management - ie: automated archiving - but these features will not need to be built until we actually have sites under our belt to manage.)

How will I decide if a new feature should be added?

Two questions should be asked for any new feature in order to sustain our business: Does the feature simplify website management? Does the feature increase visitor engagement or can the feature be sold as an add-on for a price that makes up for decreased use if it decreases use but simplifies website management (ie- Automated Archiving)? If both those answers are “yes,” we will build it.

What is our positive impact?

Every company should strive to do good. Managed Campus is rooted in three practices that work toward an ever-more ethical business:

1. Open Source Tech: The business relies on a plugin, which is published under the GNU General Public License. That means anyone can use the plugin for free and create their own services. No one has to pay to use the plugin.
2. Fair Distribution of Wealth: Additionally, the workforce is developed around Basic Income Nest Eggs. The nest eggs distribute wealth in a better way than a typical model that compensates executives, investors, and founders much more than employees.
3. Proactive DEI: Businesses usually put diversity, equity, and inclusion (”DEI”) under a marketing umbrella. That leads to reactive approaches that only solve short term issues. To build DEI into the company’s heart, ethical issues are considered mission-critical bugs. When anyone in the organization raises an ethical issue on the handbook’s issue page, the issue must be resolved. As issues are resolved, and processes are implemented, the company becomes more ethical.

Why won't this work?

I tried pitching this to lots of different hire ad organizations. No one seems to want it. They were all stuck in whatever service they already have.